Conversations and interactions with a coach will take you on the following path....where you end up is really up to you.

Whatever you decide to do and however you decide to do it, you set your own bar.
Will it be high?  Or will it be low?
The bar is yours! 
I am wrong you say.  You say the company sets the standard?
Well, I am sure they do?  But who is to say that you cannot exceed the expectations set out?  Why do you need to be the one who meets not exceeds the level set out for you?  
No one will ever know where you set your bar.  The point is that You will hold the prize for best in class in your own mind.  Your work will be what you stake your reputation on, the bar being the measure by which you build the height of your reputation.

What will you decide to do?